Snapchat ads take closer aim with new retargeting-lite, goal-based bidding options

Snapchat is adopting a form of retargeting and a result-based bidding option to aim brands’ ads closer to the mark.

Please visit Marketing Land for the full article.

from Marketing Land – Internet Marketing News, Strategies & Tips http://marketingland.com/snapchat-ads-take-closer-aim-new-retargeting-lite-goal-based-bidding-options-211330

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